Month: October 2008

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    Making Content Pay

    I was asked to do a piece for this week's New Media Age which I thought it would be worth sticking up here. It combines some short responses to individual questions about ad targeting, content, ad-funded models and mobile (restricted length on

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    The Power Of Online Communities (3)

    Yesterday I gave my conference presentation on online communities (and answered a bunch of questions on a panel that included Emma Jenkins, Head of Interactive Marketing for P & G, and Kevin Eyres, European MD of Linked In) . As everyone was

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