Month: June 2015
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A Five Stage Model for Digital Maturity
‘Digital maturity’ is another one of those phrases that has lost some of its meaning through over-use but since so many companies are undergoing some form of digital transformation I do think it useful to have some kind of framework for development. So […]
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Stubborn on Vision, Flexible on Details
Jeff Bezos once said: “We are stubborn on vision. We are flexible on details…. We don’t give up on things easily. Our third-party seller business is an example of that. It took us three tries to get the third-party seller business to […]
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Bake a Bigger Pie
In the Q & A following her wonderful talk at Gooogle Firestarters last Wednesday, Sue Unerman drew from this quote, taken from Guy Kawasaki's book Enchantment: “There are two kinds of people and organizations in the world: eaters and bakers. Eaters want […]
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The Importance of Reflection
Consistently building in reflection time at the end (or indeed in the middle) of projects is something that most companies rarely do well and often end up considering as something of a luxury. In the rush of the day-to-day we get very […]
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Google Firestarters 16 – The Magnificent Seven – The Event
Wednesday evening we brought together seven of the smartest brains in strategy and planning for our 16th London Firestarters event and we asked them to answer one simple question: What is the most useful thing that you have learned to date in […]
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Post of the Month – May 2015 – The Winner
Happy to announce that the winner of this month's vote for Post of the Month is Martin Weigel with his excellent post Marketing Crack: Kicking The Habit. Well deserved winner, so well done Martin. You are in the Hall of Fame. My thanks […]
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Post of the Month – May 2015 – The Vote
Thanks for the nominations everyone. So our vote this month is between: How Should We Learn? by Danny Crichton I spent more days on the road the past two years than at home by Darrell Whitelaw Mobile First from Ben Evans Marketing Crack: Kicking The […]
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On Great Email Newsletters
I think the ongoing renaissance of email newsletters is quite fascinating. I subscribe to quite a number that I'd describe as not only original and different, but wonderfully useful and interesting. My own weekly email has been going for five years now and […]
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Post of the Month – May 2015 – Nominations
Some good reading over the past month, so time to open up nominations for Post of The Month. If you have a post that you've read and would like to nominate, please do so direct or in the comments below. As usual […]