Month: September 2013
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Do Not Stay in a Job you Dislike
What's the most important life lesson that older people feel you must know? Do not stay in a job you dislike. Eric Barker has summarised the work of Karl Pillemer from Cornell University, who interviewed almost 1500 people aged over 70 for his […]
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Google Firestarters 10: Planning For Good
We’ve never been afraid to tackle the big questions with Google Firestarters and for our tenth (crikey, tenth!) event we shall be addressing perhaps our most challenging yet: How can planning and marketing be more of a force for good? Is it realistic to […]
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The Value In Implicit Data
It was interesting to read about the new 8-strong Artificial Intelligence team at Facebook applying so-called 'deep-learning' techniques which apparently use simulated networks of brain cells, or the equivalent of 'neural nets', to process data. The application of these kinds of techniques […]
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Digital and the Magpie Syndrome
There's a salutary lesson from this research released by MIT Sloan and Cap Gemini late last year that I've referred back to a few times in work with clients. The lengthy (two years) study of around 400 companies was designed to assess […]
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Great Ormond Street and a Formula One Team
Thanks to Ian for pointing me at this innovation story – one of the best examples of the benefit of assessing old problems with a fresh pair of eyes I think I've come across. In the surgical and intensive care units of […]
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On Empowerment and Creativity
I loved this talk by Ben Chestnut, co-founder of Mailchimp, on how he creates an environment for creativity and empowerment at his company. I love his point about time. So true about how that can be the biggest catalyst for breaking down barriers and silos. The idea […]
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Quartz – Email As Front Page
The shifting models in publishing continue to be fascinating. Buzzfeed, who base their approach on a ruthless focus on the spreadability of content recently announced that they'd surpassed 85 million unique visitors in August (3 times bigger than they were a year ago). […]
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The Million-Mile Porsche
I lost a good couple of hours yesterday watching the well-crafted short films in the Petrolicious YouTube channel featuring classic car owners talking about their machines. There's some wonderful quotes, like the Ferrari 250 Lusso owner who talks about how the process to […]
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Digital Marketing Structures
I've just completed a research project into how companies are resourcing and structuring their digital marketing capability, working with the smart folk at Econsultancy. It's a fascinating subject since, for all the talk about the impact of digital and the changes it […]