Month: June 2019
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The Paradox of Automation
This post from Marc Rubinstein (which was shortlisted for this month's Post of the Month vote) on the lessons from the tragic crash of Air France Flight 447 ten years ago gathered together a number of interesting concepts. One of these was the so-called 'paradox of automation', which is the idea that: '…the more efficient…
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Post of the Month – May 2019 – The Winner
There was a strong showing for Richard Huntingdon's post on the mediocrity of middle-distance insight in this months vote but Faris Yakob's excellent post on how to manage anxiety and depression eventually won out. Well done to Faris – you're entered into the Hall of Fame. Thanks to everyone that took part in the vote.
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Google Performance Firestarters – Secrets of Growth – The Event
For the latest in our series of Firestarters events for the Performance Marketing community we brought together three fantastic speakers to focus on different aspects of a critical theme – growth. Google have partnered with Econsultancy recently on a piece of research around how performance marketing agencies are catalysing their own and their client's growth…
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Post of the Month – May 2019 – The Vote
Thanks for the nominations all. So our vote this month is between: Adapt or Die: The Nature of Brand Strategy by Charlie Ebdy The Mediocrity of Middle Distance Insight by Richard Huntingdon Air France Flight 447: Ten Years On by Marc Rubinstein How to Manage Anxiety and Depression by Faris Yakob Why indignation at reviews is so often…
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Post of the Month – May 2019 – Nominations
It's time again to open nominations for Post of the Month. So if there are any posts that you've read over the past month that you think are particularly good please do nominate them by sending me the link direct or leaving it in the comments below. As always I have a short starting list…