Month: August 2017
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What Real Disruption Looks Like: Lemonade Insurance
Disruption is an overused word but I find the breadth as well as the depth of disruption right now to be endlessly fascinating. Logical I guess, given how horizontal the impact of digital is, and how the different ways of re-wiring markets can come from such diverse forms of innovation. Digital may change the economics of…
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Platform Economics (2) – Network Dynamics
I thought I'd write some more about some of the basic economic fundamentals of platform business models (links to the other posts in this series are collected at the bottom of this post). It's worth delving a bit more into network dynamics and why (perhaps) the shift from more traditional market dynamics and approaches can…
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Platform Economics
I've been writing a bit recently about the shift from linear pipeline to platform business models, in part to help me be more precise in how I define and describe it (to clients), and in part because I think the degree of shift in the dynamics of scalability, ownership, data, and interaction is under-appreciated (particularly in large,…
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The Best Career Advice
From (Dilbert creator) Scott Adams, quoted in Tools of Titans: 'If you want an average, successful life, it doesn't take much planning. Just stay out of trouble, go to school, and apply for jobs you might like. But if you want something extraordinary, you have two paths: 1) Become the best at one specific thing…
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Post of the Month – July 2017 – The Winner
A good, close vote this month but in the end it was Nadya Powell who won through with her erudite post on breaking up with advertising. Well done Nadya – you of-course join the hall of fame. My thanks to all those who took part in this month's vote.
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Post of the Month – July 2017 – The Vote
Thanks for the nominations. Another good shortlist this month. So our vote is between: Unfight Club by Ian Leslie Dear John: a break up letter to the advertising community by Nadya Powell What do we talk about when we talk about content (and media) by David Carr Only crap marketers mistake stereotypes for segments by Mark Ritson Why Isn't…
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Post of the Month – July 2017 – Nominations
It's the start of the month so time to open up nominations for the next Post of the Month vote. I've posted my usual short starting list below (plenty of good reading around this month) but please do add to these with your own nominations of posts that you've read in the past month that…