Year: 2012
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Startups And Growth
I've always been a fan of Tim O'Reilly's view about the importance of 'creating more value than you capture'. It was good to be reminded of it reading Chad Dickerson's (Etsy CEO) post last week talking about the future of his company and how it forms the basis for how they work. I think this…
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Concurrent Production
I’ve talked before about how Product Management is becoming an increasingly pivotal function in many digitally facing organisations. Reading this Quora answer about some ‘best-in-class’ product management processes led me to Marty Cagan’s thought about ‘Product Discovery Teams’ which he explains in the short video above. In essence, the Product Discovery Team are the core team working…
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The 70, 20, 10 Content Planning Model
Content marketing is exploding. People talk a lot about trends, but one of the most fundamental shifts taking place in marketing right now is the ever greater emphasis on touchpoints that are not only interactive and participative, but long-term and always-on. And always-on, content-hungry platforms need feeding. So content becomes the currency and brands are increasingly becoming…
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Dishonesty And Banking
Fascinating new RSA Animate featuring Dan Ariely talking about his new book The Truth About Dishonesty. Lots of nuggets in here including a really interesting thought on how tiny is the proportion of 'big cheaters' in society and how the magnitude of dishonesty we see is instead down to good people who think they are…
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Strategy As Momentum
Thanks to Eaon for reminding us (and incorporating a good Obama example) of Mark Earl's point about thinking of strategy in terms of momentum, and how best to harness the truths of human behaviour to generate momentum to our own advantage: "It’s about creating the sense that people (staff, customers, citizens or investors) are moving more and more…
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Do We Really Need to Turn Off Devices On Planes?
I've been fortunate to be doing a fair bit of travelling with work over the past year, so have become well used to the obligatory request on flights to turn off any electronic devices during take-off and landings. But is such a request really necessary? A number of people, it seems, have been asking the…
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“100 Geniuses Connected By A Travel Agent”
I've been writing about the importance of agility in our industry (and my version of what that looks like) for over three years now. Over that time I've touched on processes, how teams work together, information flow, the shift to always on, the importance of breaking down silos, barriers to being nimble, generating ideas and innovation, corporate…
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Google Firestarters 6: Digital Storytelling And Video
Gosh. I can hardly believe this is our 6th Firestarters. Our next event, held as usual at Google HQ, is loosely themed around digital storytelling and video (where I think there are some particularly interesting thinking, tools and processes developing) and is on Wednesday 26th Sept at 5.30. At a time when brands are increasingly…
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Post Of The Month – August 2012 – The Winner
Crikey. A close run vote this month with posts from Bud Caddell, Farrah Bostic and Mark Pollard all doing well. In the end however, it was Mark Pollard's post on things that are trapping the ad industry that edged it. This means that Mark is a multiple winner. So well done Mark – you are…
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How We Nearly Lost The Internet
There's a lovely snippet in the latest issue of Wired from Andrew Smith (author of Totally Wired), talking about how we almost lost the world wide web (as we know it) before it had even began, when it was still ARPANET: "A little-known fact is that ARPA had always intended to hand its new network…