Thanks to Stan at BrandDNA for posting about Channel 4‘s trailer for Ugly Betty, which shamefully I have to admit, I missed. Lovely take on Dove Evolution though so worth revisiting…
Ugly evolution
6 responses to “Ugly evolution”
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Jajaja…. excellent. I still can´t believe that the idea from a colombian made it this far. I wasn´t a big fan of the original version aired here in Colombia, but still t kind of made me proud to see that this story has made such a big buzz around the world.
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Jajaja…. excellent. I still can´t believe that the idea from a colombian made it this far. I wasn´t a big fan of the original version aired here in Colombia, but still t kind of made me proud to see that this story has made such a big buzz around the world.
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Love this. Also liked the back-story from the folks in Ogilvy NY where the ad was created and then banned from running on network TV so they posted it to You Tube and has had a far bigger impact than it would have done if it had just run on TV!
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Love this. Also liked the back-story from the folks in Ogilvy NY where the ad was created and then banned from running on network TV so they posted it to You Tube and has had a far bigger impact than it would have done if it had just run on TV!
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Thanks guys.
Daniel – never realised it was a columbian original…great idea.
Amelia – there’s a good story too about how Ogilvy got Unilever to buy into the concept- keep meaning to post on that too… -
Thanks guys.
Daniel – never realised it was a columbian original…great idea.
Amelia – there’s a good story too about how Ogilvy got Unilever to buy into the concept- keep meaning to post on that too…
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