Year: 2015
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Two Google Firestarters in Two Days
This week we're running not one but two Google Firestarters. Our next London planner-focused Firestarters is this Wednesday, 6pm, Google HQ London, and will be on 'Mobile UX is Eating The World' (an honourable mention to Ben Evan's for the inspiration behind the title). We'll be considering what it takes to create exceptional experiences for a mobile-centric…
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Post of the Month – October 2015 – The Winner
Delighted to announce that the winner of Post of the Month is Phil Adams for his excellent post on a lesson in pitching. Well done to Phil. The post is entered into the Hall of Fame. Thanks to everyone for taking part.
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Post of the Month – October 2015 – The Vote
Thanks for the nominations. So our vote this month is between: Start with a Bang and Make it Mnemonic. A Lesson in Pitching by Phil Adams Marketing is Specialising into Irrelevance by Gareth Kay The Commodification of Everything by Dan Hill As We May Read by Craig Mod Space: The Final Frontier by Heidi Hackemer…
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Post of the Month – October 2015 – Nominations
It's time to open up nominations for Post of the Month. If you have read something you really liked over the past month and would like to nominate, please do so in the comments below or direct. As always I have a short starting list but please add to these and I'll stick them up…
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Particles, and the Future of Content Marketing
One of the core principles for the way in which context should work on the web is disaggregation and re-aggregation – content that might easily be broken down into constituent elements of some kind and then just as easily re-aggregated back together again in a form that suits the end user. The classic example of…
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The 666 Roadmap
I liked the concept, set out here by Paul Adams, of a roadmap that works to three timelines – one that sets out your long-term vision, one that enables you to plan ahead (but still keep a degree of flexibility), and a shorter-term plan that is concrete and doesn't change. In a rapidly changing environment businesses…
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Our Massive Employee Engagement Problem
A lot of digital transformation talk tends to focus relentlessly on technology but whilst this aspect is (of-course) important, my preference is to also talk about technology and transformation in the context of the behaviours, skills, resourcing and culture that surrounds it. As Henry Jenkins once said (almost a decade ago now, and a quote…
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High and Low Context Cultures
When I was at Aerials last week there was a question from the audience (from Boris actually) to the panel referencing the idea of high and low context cultures, derived originally from Edward Halls's book Beyond Culture. We were discussing organisational culture and change, and Boris's question related to the differences that might need to…
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Organising to Learn
Yesterday I spoke at the excellent Aerials event here in Toronto, curated by the folk behind The Alpine Review. The theme of the day was organisational agility in a networked world, and there was a wonderful line up of speakers including Mark Raheja from August, the consultancy born from the sad demise of Undercurrent. In…
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Post of the Month – October 2015 – The Winner
Well, we had a rush of votes early on for Niamh Murphy's post on Feeding the Digital Glutton which made this month's vote something of a one horse race but well done to Niamh – you join the hall of fame. My thanks to everyone that took part.