Post of the Month – December 2020 – The Winner

I seem to have been chasing my tail on this month's vote and am a bit later than intended with this but I'm happy to announce that Colin Lewis's excellent post on the ways that marketers delude themselves has won this month's vote. There was also a strong showing for Tom Roach's brilliant post on scaling up without screwing up which if by some fluke you haven't read yet – do so now. Well done to Colin who enters our hall of fame, and my thanks to everyone that took part.