Category: digital
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Post of the Month – December 2019 – The Winner
Well there was a strong showing from Patricia McDonald's excellent piece on why 2020 should be the year of girly swots, and also for Helen Edwards' article on what she hopes for from the coming year in marketing – but in the end it was Tom Critchlow's three part series entitled Yes! And… (how to…
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Post of the Month – December 2019 – The Vote
So nominations are in for the first vote of the new decade. We actually have a nomination for a series of three posts from Tom Critchlow but I'm allowing it as they are all complementary and the shortlist is not too long this month – so our vote is between: A Better Internet is Waiting…
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Post of the Month – December 2019 – Nominations
It's time for the first Post of the Month of 2020 and for this one we will of-course be focusing on those pieces which have been posted over the past month which means the end of 2019. So if there are good reads which you'd like to put forward please do so by adding the…
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Post of the Month – November 2019 – The Winner
Thanks to everyone that took part in this month's vote. Happy to say that the winner is Justin Lines with his excellent post Fools Speak Truth to Power, despite a strong showing from those penned by Helen Edwards and Trevor Beattie. Well done Justin – you are entered into the hall of fame. Don't forget…
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Post of the Month – November 2019 – The Vote
Thanks for the nominations. So our vote this month is between: Of Bananas and Butlers by George Tennenbaum Newish Things that Haven’t Made Advertising Better, Part 3: Decks by Ben Kay Fools Speak Truth to Power by Justin Lines Even the Simplest Metrics Require Forensic Analysis by Helen Edwards Paul Silburn. Heaven Couldn’t Wait by Trevor Beattie The…
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Post of the Month – November 2019 – Nominations
Time again to open for nominations for the illustrious Post of The Month. As usual I've put down a few posts below that I enjoyed to start off the list but if you can add to these with your own nominations (direct or in the comments below) that would be good. As soon as I…
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Google Firestarters 33 – Thinking Differently – The Event
Last week the interesting and interested of UK planning came together for our 33rd Google Firestarters event for planners and strategists. We'd taken 'Thinking Differently' as a broad theme but really this was about the (perhaps under-recognised) value of perspectives from outside the industry and more specifically what planners can learn from the way that…
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Google Firestarters 33 – Thinking Differently
Next Monday evening in London we have our next Planning Google Firestarters event and I'm particularly excited about this one since for a good while I've been wanting to focus an event on how perspectives from outside the industry can inform or challenge the practice of planning. I'm a big believer in the value of…
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Post of the Month – October 2019 – The Winner
Well there was strong voting for Emily Webber's post on capability mapping in this month's vote but the eventual winner was Martin Weigel's excellent post Has Advertising Lost Its Personality? Well done to Martin. He is now a multiple winner of Post of the Month but deservedly so. Thanks to everyone for voting and taking…
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Post of the Month – October 2019 – The Vote
Thanks for the nominations. Another good list to choose from – so your choice this month is between: Has Advertising Lost Its Personality? from Martin Weigel Introducing Capability Profile Mapping by Emily Webber Schrodinger’s Strat: The Planning Paradoxes for 2020 by Ben Shaw Media planning has moved beyond Byron, Binet and bytes by Steve Gladdis The Man…