Category: socialmedia

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    Networked World

    Interesting world map of social networks done on Alexa rankings and as found by threebillion. The colour scheme on the map isn’t great (they’ve used the network’s proprietary colours so it’s awash with blues and oranges but there’s a text based list

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    Brand Me revisited

    It is almost ten years since this article by Tom Peters in Fast Company first announced that “in the ‘Age of the Individual’ you have to be your own brand.”. At the time Peters explained prophetically (remember this was ten years ago)

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    The Six Degrees of Participation

      We all know that the advertising model in social media is likely to look nothing like the one currently deployed in delivery media. Conversational marketing, opt-in, co-creation – ideas which are shaping up nicely but are not yet fully formed or

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    The Future of Social Networking (2)

    This is a map of the internet (via). It’s produced by creating packets of data that can be spread from computer to computer, node to node, country to country which are then tracked once they have been sent out onto the web.

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    Post of the month nomination

    I’ve been nominated for Post of the Month (thanks Amelia) currently being hosted (in Russell’s absence) by Jason, for a post on how the behaviour of brands is a form of communication in it’s own right. Chuffed to be nominated…if you liked

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    Cyber-Beebies

    Anyone else see that the BBC are planning to launch a Second Life for kids? CBBC world is intended to be a safe, secure world where 7-12 year olds can create avatars, interact with familiar characters and ‘have an opportunity to make

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    The future of social networking

    Quoted on Net Imperative are predictions for the future of social networking from the founders of ecademy (I’m paraphrasing here): 1. Ubiquity:- the buzz and appeal of social networks for brands and companies will continue to grow as they seek involvement and

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    Community

    Jon Howard makes a good point about community. As someone who works for a magazine publisher I like to think I know a little about this subject. Fact is, community has suddenly become a very sexy thing for advertisers. Networks of people

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