Category: strategy
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Why culture is at the heart of Boeing’s problems
‘Culture eats strategy for breakfast’, or so the saying (from Peter Drucker) goes. Boeing’s long list of recent problems have been well documented. And there’s been a number of good analyses of the real causes behind them, amongst which this Harvard piece is probably the best. What has struck me as I’ve read more about…
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On Xerox PARC, and the failure of execution
“Xerox could have owned the entire computer industry, could have been the IBM of the nineties, could have been the Microsoft of the nineties.” Steve Jobs When Xerox opened their Palo Alto Research Center (PARC) in 1970 it brought together talented computer engineers, scientists and programmers who were tasked with inventing the computing technologies of the…
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Using SAMR to navigate technological change
One of my favourite frameworks for helping to understand and navigate technological change is the acronym SAMR, which stands for Substitution, Augmentation, Modification and Redefinition. SAMR originates from the education sector, and was created by Dr. Ruben Puentedura as a way for instructors to understand how they could best integrate new technology and tools into…
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Building trust in client / agency relationships
Some months back I did a piece of work for the IPA that sought to understand how clients could build mutually beneficial and sustainable relationships with their agency partners. Called Partnering for Growth, the report captured the inputs of a broad range of industry and non-industry experts, academics and both client and agency-side practitioners. I…
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Who really invented the light bulb? On collaborative innovation, and the stories we tell
Ask anyone who invented the light bulb and most people would probably say Thomas Edison. And yet, whilst Edison patented the first commercially successful bulb in 1879, the invention was (like many innovations) a cumulative and widely collaborative affair. Several innovators paved the way for the modern electric light bulb including Alessandro Volta, Humphrey Davy,…
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NASA, the Space Shuttle Challenger and Decision-making
There’s a renowned fictional case study (originated by Jack Brittain and Sim Sitkin) which is used in business schools to help students understand the risks around poorly informed decision-making. The scenario that students are given is to imagine that they are John Carter, the founder of a car racing team. The team is coming up…
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Breaking out of optimisation
I wrote a post last month on understanding technological-driven change and innovation through the lens of optimisation and transformation. Both can deliver significant benefits but they are fundamentally different approaches. Optimisation involves first order change. It relates to adaptations within the current system or structure that are designed to improve. It tends back to homeostasis…
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Techno-admin and surplus value
A while back over on LinkedIn James Caig wrote a post talking about modern digital services and how ‘technology and automation has led to more customers of those products and services doing more of the work involved in delivering them’. James linked to an article by John Lanchester on Marx’s theory of surplus value, which might…
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The Apps-Infrastructure Cycle
Thanks to Ian Leslie for pointing at this post on the myth of the infrastructure phase in the development of technology (worth reading his ten useful concepts post which mentions it). In the post Dani Grant and Nick Grossman argue that when new technologies emerge we tend to believe that we build out the infrastructure…
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What the Bar Code tells us about innovation
The bar code has become a completely ubiquitous technology (there are more than 6 billion bar codes scanned every day) and yet it very nearly didn’t happen at all. When it did happen it could so easily have been completely different than how it ended up. I’m a sucker for a good invention tale so…