Category: media
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Post of the Month – August 2021 – Nominations
It's time to open nominations for Post of the Month. As always I've listed a starting shortlist below – despite it being holiday season there was plenty of good reading around this past month so my starting list is slightly longer than
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Post of the Month – May 2021 – The Vote
Thanks for the nominations. So our vote this month is between: Financial Analysis for Marketers by Bruce Clark The Ghostchain. (Or taking things for what they are) by Geraldine Juarez Fidelity, Non-linearity, and the Double Diamond by John Willshire Data isn’t oil, so what is
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Post of the Month – May 2021 – Nominations
Well, it's time again to open for nominations for Post of the Month. As usual I've put a starting shortlist of posts below but if there are any posts that you have read over the past month and which you think were
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Post of the Month – April 2021 – The Winner
Well, there was a strong showing for Helen Edwards' post on why digital is a downstream discipline but the stand-out winner of this month's vote is Tom Roach with his excellent post on modern marketing myopia. Well done to Tom – you
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Post of the Month – April 2021 – The Vote
Thanks for the nominations. So the vote this month is between: Digital is a downstream discipline by Helen Edwards Three or Four Hours by Oliver Burkeman What is an entertainment company in 2021 and why does the answer matter? by Matthew Ball Modern Marketing Myopia:
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Post of the Month – April 2021 – Nominations
Time again to open up nominations for Post of the Month. As always I've got a short starting list below (notably short this month as reading time has been somewhat curtailed this past month). Please do add to these with nominations for
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Continuous Partial Attention
Back in the day (and I’m talking about 12 or 13 years ago) there was quite a bit of discussion around Linda Stone’s concept of Continuous Partial Attention. Put simply, this is the idea that a modern behaviour of complex multitasking means
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Google Firestarters Episode 7: Jerry Daykin
I was delighted when Jerry Daykin, EMEA Senior Media Director at GSK, agreed to be a guest on the latest episode of Google Firestarters as I think he's unusually astute and perceptive when it comes to the future of media and advertising,
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Post of the Month – March 2021 – Nominations
It's time again to open nominations for Post of the Month. So if there are any posts that you've read over the past month that you thought stood out, do nominate them by sending me the link direct or leaving it in
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Post of the Month – February 2021 – The Vote
Thanks for the nominations. So our vote this month is between: My Very Own Planning Handbook and Did I do a strategy? by Phil Adams Accept uncertainty as a fact of life by Amelia Torrode To prepare for the next pandemic, we must be timelords by Mark