Category: Uncategorized
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Green Floyd
Everything really is going green. Just to show how hip this message is, here is the video for the Eric Prydz vs Floyd single. Great shots of kids bmx-ing and street-jumping their way around an estate in a valiant effort to replace normal with energy efficient bulbs, and switch off unwanted lights. The Energy Savings…
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Mapping the internet (1)
In my new found mapping zeitgiest, here is a rather neat map of the current internet trends from the guys at Information Architects in Japan. The iA Trend Map shows all the big players and how they’re connected, and in their own words is ‘totally unscientific and almost useless, but definitely fun to look at.’…
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The house that Tesco built
Incidentally, (following the green news) Tescos are also reportedly moving into house building and will be overseeing the construction of 2,000 homes in the next three years, including 698 luxury apartments (Tesco’s finest range?) situated next to a big new Tesco store. So in other words, even if there’s no local retail market for a…
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Everything’s gone green…
(image courtesy of JD) I’ve posted before on my view that one of the key brand battlegrounds for 2007 (notably for retail) will be the environment. Following M & S’s broad-reaching environmental and ethical programme announced a couple of weeks ago, Tesco have now sent reinforcements to their environmental credentials by announcing that it will…
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Throwback of the week
I am, of-course, an 80’s throwback so rather than bury this fact in the odd post on my blog I thought I might be loud and be proud of my dodgy retro tastes by posting a regular ‘Throwback of the week’ in my sidebar (see left). This will be a weekly guide into the eclectic…
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Mapping the universe
Trying to think about the shape of the universe is like trying to think about what protons in an atom look like – just too extreme to visualize. But now someones made a map of it. It’s taken more than 1000 hours of observations from the Hubble telescope to construct a cosmic ‘scaffold’ of dark…
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Father Ted goes climbing
This is the place where I go climbing down the road from where I live, called Craggy Island (yes, like on Father Ted). From a marketing perspective they manage to pull off something many brands struggle to achieve – differing appeal to very different audiences. Go down there on a Sunday afternoon and the place…
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Craft meets the internet
This is a bit of fun. Mosaicr take a picture and make a mosaic of it with lots of other images. There seems to be lots of pictures of cats-made-up-of-other-cats type of thing but here is my first attempt – a picture of earth made up of images of lots of stuff that’s on it.…
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The sustainability of sustainability
Can all brands be ethically and environmentally friendly? Is it possible to have too much of a good thing? In my earlier post about Marks and Spencer’s radical ‘Plan A’ initiative to become the worlds leading sustainable retailer I asked the question whether this was indicative of a real quantum shift in brand marketing and…
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The Perfect Circle
This just tickled me. Apparently the freehand circle drawing championships happen in Vegas every year. This guy is the world champion at it. ‘It’s like the masters’ he says, ‘once you win it you always get invited back’. Perhaps I should start practising…