Category: media
-
Post of the Month – April 2017 – The Vote
Thanks for the nominations. So our vote this month is between: Truthiness in marketing: is the evidence behind brand purpose flawed? by Richard Shotton People who predict the death of brands don’t understand why they exist from Shann Biglione Decorating vs Plumbing
-
Post of the Month – April 2017 – Nominations
It's Post of the Month time again. So if there is a post that you've read over the past month that you think is particularly good please do nominate it via the comments below or direct. Once I have a good list
-
IPA Future of Agencies at Ad Week
Here’s the video of the full Ad Week session at which I launched the IPA Future of Agencies report which was in turn based on the research I’d been doing over the past few months. I talk through the findings for ten
-
Post of the Month – March 2017 – The Winner
Something of a runaway winner in this months vote, and delighted to say that it was Graeme Douglas's brave and wonderful post on battling mental health in adland that was that runaway winner. Well done Graeme. You are entered into the Hall
-
Post of the Month – March 2017 – The Vote
Thanks for the nominations. A slightly shorter shortlist this month which is no bad thing – so our vote is between: In search of sanity: a candid tale of battling mental health in adland by Graeme Douglas Invisible advertising by Bob Hoffman
-
Post of the Month – March 2017 – Nominations
It time again to open up nominations for Post of the Month so if you have a piece that you've read over the past month that you thought was particularly good do nominate it in the comments below or direct. As soon as
-
IPA Future of Agencies – Systems and Empathy
Several months ago the IPA asked me to conduct a new piece of research giving a fresh perspective on the future of agencies. The culmination of that work has now arrived with the launch of a new report. I presented the findings
-
Google Firestarters 23 – The Future Strategist/Planner – The Event
One of the attendees of last week's Google Firestarters said (in his write up of the event) that Firestarters had become established on the strategy and planning scene as 'the place where the most informed debates happen', which I took as a
-
Post of the Month – February 2017 – The Winner
A close run vote this month but in the end Faris's excellent post on The Paradox of Buying Influence just edged it. So well done to Faris who's now a double winner. My thanks to everyone who took part.
-
Post of the Month – February 2017 – The Vote
Thanks for the nominations. So our vote this month is between: Junior Planners: Everything I’ve learned from Tess McGourty Learn from products by Gareth Kay The Paradox of Buying Influence from Faris Yakob Advertising Amnesia: why brains beats bytes from Laurence Green