Category: trends
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Distributed And Destination Thinking
When I talk to clients about getting into a 'digital mindset' I often end up talking about the differences between distributed and destination thinking. Destination thinking is the kind of media approaches that have been with us for many years. We create content, attract (or 'drive') users to that content in order to keep them…
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The Rise Of Product Management
The function and role of Product Management is increasingly becoming a really pivotal one in many digitally facing organisations. Having been aware of it's increasing popularity amongst media owner organisations, the growing importance of Product Management into a much broader spectrum of businesses and sectors became clear when I was researching organisational structures and resourcing for…
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Aggregating, And Being Aggregated
I've been playing around with the Tomahawk Music Player. Tomahawk is described by Word Magazine (which is where I first saw mention of it) as a "high-precision one-stop desktop app for millions of tracks from every last corner of the web". It's a pretty good description. Tomahawk runs many sources of music side-by-side,…
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Google Firestarters 5: Cory Doctorow – The Event
Well. I can honestly say that it's taken me a good few days to digest Cory Doctorow's amazing talk at our fifth Firestarters event last Wednesday. And I'm still ruminating on it. Cory's talk, billed as 'The Coming War On General Computation' concerned what he sees as the gross inadequacies inherent in our regulatory and…
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Media = Maths + Magic
Before Christmas, in an exceptionally insightful post on Ad Age, Adam Cahill suggested that it was time to change the orientation of media agencies and departments to be more reflective of what people do and toward what he called the math and the magic (hence the borrowed title to this post) of media. The maths bit…
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‘Two-Pizza’ Teams
Werner Vogels: Amazon and the Lean Cloud from HackFwd on Vimeo. “Amazon is a technology company. We just happen to do retail” So much insight in this fascinating talk from Werner Vogels, Amazon CTO, at the recent HackFwd event in Berlin. Werner essentially tells the story of how Amazon Web Services (their cloud infrastructure offering)…
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Google #Firestarters 3: The New Operating System For Agencies – The Event
So, this week saw the great, the good and the curious of UK planning come together at Google HQ for the latest Firestarters – the series of events I'm curating for Google to facilitate different thinking and debate around some of the more interesting and challenging issues facing planners. The debate surrounding our first two events on agile…
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Digital Curation – SXSWi 2012
The uber-smart Len Kendall, Alicia Kan, and the not-so uber smart me, have joined forces on a panel proposal for SXSWi 2012 on the subject of Digital Curation. It's subtitled "Why Value Over Volume Wins", and we're attempting to provide some useful perspective on the thorny subjects of information overload and digital content curation which…