Category: advertising
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Something to make you smile on a Friday
http://video.google.com/googleplayer.swf?docId=3913745262811179417&hl=en-GB Coke does Grand Theft Auto. Created in HD and being screened in August in cinemas across the US.
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Chaos theory
One of my favourite quotes of the past few weeks from Dan Wieden talking about the culture at his agency: "I think it’s important that if you’re going to be innovative, that there’s not a process for everything. Sometimes it seems that
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Bronze but beautiful
Scamp has made a very good point about the bronze winners at Cannes often being the ads which are little bit more quirky and ones you haven’t seen before. I particularly like these:
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The Dehumanisation of Advertising
Compare and contrast. A quote from John Maeda in this weeks Campaign defining his vision of ‘post-digital advertising’: “…approaching advertising as a more humane discipline, instead of the dry ‘monitor, measure, monetise’ paradigm of the Web 2.0 world. Choosing the right technologies,
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Inside view
Fascinating inside view here of last August’s US Hyundai pitch, eventually won by Goodby Silverstein & Ptnrs. Whatever you think of the winners strategy (to "create a new voice and environment of total honesty"), you have to admire the fact that they
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Real simple
Advertising Agency: Net#Work BBDO, Johannesburg, South Africa, Via
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Account man for hire
This is Jim Lister. Jim is a an Account Man, and a good one at that. He’s been running accounts (including more recently the Rizla account) in small integrated agencies for 7 years. He’s currently looking for a good position in an
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Sacre Bleu
The ever fascinating New Scientist ‘Short sharp science’ blog has posted on these French public Health posters warning about the dangers of AIDS. As they rightly point out, some governments including our own have a track record in the effective use of
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Sublime Subliminal
Conscious I’ve been a little worthy of late so here’s some light relief. Derren Brown taking on the ad industry. Fascinating (and slightly worrying) insight on how ideas come about. A little long at six minutes but believe me it’s worth it.
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TT art
Gorgeous piece of film from Universal Everything for the launch of the Audi TT in Australia. A ‘software-based realtime wind tunnel’ was created to generate a video ‘abstraction’ of car laboratory scientific imaging which reveals the cars iconic outline. Lurvely. (Via)
