Year: 2015
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Google Firestarters Comes to Australia
I'm really excited to announce that, on the heels of our events in New York and our recent one in Austin at SXSW, Google Firestarters is coming to Australia. We'll be running two events in one week – one in Melbourne on the 21st April, and one in Sydney on the 22nd April – both on the theme…
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Post of the Month – March 2015 – The Vote
Thanks for the nominations everyone. Our vote this month is between: Great Planners are Schizo by Heidi Hackemer and Armando Turco Unconscious Consumption, The Rise of Low Involvement Digital by Patricia McDonald The Web’s Grain by Frank Chimero Why We Should Design Things to be Difficult to Use from Brian Millar 25 Things You Missed at SXSW by Hugh…
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Post Of The Month – March 2015 – Nominations
Post of the Month nominations are now open. Somewhat spoilt for choice for my initial shortlist this month, but I have a starting list below. If you've read something in March that you thought was great, and would like to put it forward for the vote, please nominate it in the comments below or direct…
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The Future of Fraggl
You'll know by now that I'm working with the smart folk at AdaptiveLab on our Twitter curation app Fraggl. The core concept and methodology behind Fraggl – curating the best content shared on Twitter through a combination of human, social and algorithmic curation and delivering it straight to your inbox every morning – has not…
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Two Great Quotes on Strategy
This from Good Strategy/Bad Strategy (via @amayfield): "The first natural advantage of good strategy arises because other organisations often don't have one. And because they don't expect you to have one either. A good strategy has coherence, coordinating actions, policies and resources so as to accomplish an important end. Many organisations, most of the time, don't have this.…
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Organisational Structures from Scratch
Ashley Freidlein, CEO and Co-Founder of Econsultancy wrote a recent post on the Econsultancy blog as a first take answer to the question: 'With a blank sheet, what organisational structure would you choose for marketing and digital?'. It's an interesting question, and the answer he came up with incorporated a structure that brought improved customer…
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Distributed and Destination Thinking (Redux)
It's been almost three years since I wrote about the importance of combining distributed and destination thinking into strategies, and quite a bit longer since I first started talking about it. But the concept has become ever more relevant, and I was reminded of it again last week in reading about Facebook's plans for Messenger. It's…
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Google Firestarters 15: How To Think Differently About Advertising – The Event
Monday saw the interested and interesting of UK planning come together for our 15th Google Firestarters event. Our sole speaker on the evening was planning legend Paul Feldwick, who talked about his controversial new book The Anatomy of Humbug: How to Think Differently About Advertising. Paul spent 30 years as an Account Planner at BMP…
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Why Small Teams Work
(N.B. This post is part of an occasional series I'm doing, drawing from some of the thinking that's going into the book I'm writing - any feedback is appreciated) 'From the Founding Fathers in politics to the Royal Society in science to Fairchild Semiconductor’s “traitorous eight” in business, small groups of people bound together by a sense…
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The Talent Revolution Survey
I've done quite a bit of work in the digital skills area and one of the things you see a lot, particularly in non-digital-specialist roles, is a disconnect between intent and action when it comes to training, so anything that gives companies more reason to invest in their people in this way is a good…